Promote Through Savvy Social Media Usage

December 9, 2015

Business owners in all sectors know that social media is not a fad and that in order to compete, they need to not only embrace social media, but they also need to come up with a plan to implement it with a specific plan in mind. Franchise owners, too, need to be in the social media stream or they can find themselves left out of the online conversation.

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7 Tips To Grow Your Small Business

November 11, 2015

Opening a business sometimes involves massive amounts of research. From talking to business advisors to your banker, lawyer, family and even looking online, the tasks can be overwhelming but are necessary to a successful launch of your business.

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Tips To Turn Pay-Per-Click Into Profit

October 14, 2015

Utilizing pay-per-click (PPC) advertising is an effective way to drive targeted, quality traffic to your website. Building a customer base, reaching new customers and increasing sales are a few of the many benefits that can be reaped through the use of a PPC campaign. Many companies jump into a PPC campaign without enough forethought and without a targeted plan that has the potential to be financially catastrophic.

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Use Content Marketing To Grow your Business

September 23, 2015

There are dozens of ways in which to communicate online, through your website, your blog, your social media platforms, but have you considered article marketing? There are several sites on which to market your content. As with any marketing plan or program, you need to have a strategy to make the best use of both your time and your efforts.

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Website Development From Conception

August 17, 2015

It is clear that the architecture of a website has extremely beneficial functions such as increasing traffic and generating leads. Although the focus of website development is to obviously achieve those goals, there are a few things to remember when developing a website in terms of overall design. It is important to not only think of SEO factors, but also make sure the site is flat and very user friendly. It means absolutely nothing if a website looks nice or has built in SEO functions if the targeted user can't find the product or service they are looking for.

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Will Pinterest Help Your Business Grow?

July 16, 2015

Pinterest is gaining followers more quickly than even Facebook did in its early days. There are many ways a business owner can use it as part of an overall marketing strategy. Here are some items to consider before making the jump to adding Pinterest to your daily list of social media activities.

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